JORDAN BRINGS THE HEART OF A MARKETER TO CBS-TV: ONE ON ONE: CEO OF PARENT WESTINGHOUSE HAWKS ‘VALUE’ MESSAGE, 1997 Where is the value? The interview was published: From Adage — February 03, 1997 According to Adage, in 1997: “It remains to be seen if Michael Jordan, chairman-CEO of Westinghouse Electric Corp., will become an […]

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