In fact, the use of the term ‘partnership’ is the real key to understanding the way EMOs have framed the issue for the public, insofar as the term implies a mutual playing ground between parties in the contract. According to Jonathan Kozol, educational writer and best selling author: One of the early strategies employed by private corporations to soften resistance to their presence in our public schools was the creation of so-called business partnerships between the poorest inner-city schools and large companies. The financial side of the partnership usually turned out to be inconsequential. Kerr-McGee, the multinational petrochemical giant, gave one impoverished public school in Oklahoma City the trivial annual sum of $36 for each pupil. In return, one of the company’s executives was appointed to direct a “governance committee” to oversee the school operations, and the school consented to be known not simply as a public elementary school but as an “Enterprise School”.